ENJOY secures first Italian operator deal via new BetFlag partnership

(AsiaGameHub) –   ENJOY, a dynamic developer of iGaming content, has enhanced its standing in the Italian market through a new collaboration with BetFlag, a prominent operator in the country and a part of the Lottomatica Group.

Under this agreement, BetFlag will incorporate a carefully selected range of ENJOY’s most successful slot titles and live entertainment experiences, such as HotFire Diamonds XXL and Energy Roulette Hold & Win. This partnership will introduce ENJOY’s unique combination of engaging gameplay and high-quality production to BetFlag’s existing player base.

This collaboration marks a significant step in ENJOY’s strategy for expansion into regulated markets, following the company’s recent certification within the Italian market. BetFlag’s established presence in the region offers an excellent opportunity to present ENJOY’s content to new audiences.

Christos Zoulianitis, Chief Commercial Officer at ENJOY, stated: “Our partnership with BetFlag represents a significant milestone for us.

“Their strong reputation and deep understanding of local player preferences make them an ideal partner as we continue to deploy our portfolio across the country.”

Laviero Saganeiti, Casino Project Manager at BetFlag, commented: “ENJOY’s diverse portfolio is notable for its production quality and innovative mechanics, making it a valuable addition to our digital casino offerings.

“Integrating their games allows us to further broaden the entertainment options available to our players while continuing to collaborate with innovative content providers.”