Bede Gaming launches Sunbet iGaming platform in Namibia

(AsiaGameHub) –   Bede Gaming has introduced its iGaming platform in Namibia through Sunbet, marking the entry of the Sun International digital gaming brand into a new territory, according to the companies.

For the Namibian launch, Bede stated that its platform for Sunbet features sports betting, slots, and live casino games, consistent with the operator’s offerings in its two other African markets. The announcement noted the rollout incorporates integrations with providers Kambi, Evolution, Habenero, and Pariplay.

Bede also mentioned that Sunbet will utilize its partnership with Xtremepush to employ a CRM tool designed to aid in customer acquisition and retention.

The companies noted that Bede and Sunbet have been collaborating since 2017. They highlighted the 2024 launch in Botswana, reporting that by the second half of 2025, the Bede-powered platform there experienced a 189% surge in registrations, a 239% increase in unique players, and respective rises of 370% and 350% in total wagering and Gross Gaming Revenue (GGR).

Kirsty Stewart, Chief Legal & Client Success Officer at Bede, said: “It has been fantastic to further develop our enduring partnership with Sunbet, which has included supporting their two international expansions in recent years. This customer relationship offers many reasons for pride, and we anticipate capitalizing on the remarkable performance observed to date. I am excited to continue providing a robust foundation, superior service, and a powerful integration suite to facilitate Sun’s future growth.”

Simon Gregory, Chief Executive Officer at Sunbet, said: “Sun International is a highly regarded and trusted brand across Africa, so Sunbet’s strategy has always been to capitalize on this reputation by moving into additional African markets. Our initial launch in Botswana proved very successful, making the expansion of Sunbet into Namibia the logical subsequent move, particularly considering Namibia’s status as one of South Africa’s key trading partners.

“We are also sure that Bede is the ideal partner to help realize our regional expansion goals. Their platform provides the digital adaptability and reliability required to effectively enter new markets while upholding Sunbet’s commitment to offering players a top-tier experience.

“We anticipate establishing a solid footprint in Namibia and delivering the same reliable Sunbet experience that patrons enjoy in our existing markets.”